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NAFCD Strategic Partnerships

NAFCD works with companies, governance bodies, nonprofits and other organizations to promote wholesale distribution in the floor covering industry. Through our strategic partnerships, we are able to provide our members with the tools and resources they need to succeed.

 


Benchmarking Analytics
NAFCD has partnered with Benchmarking Analytics, formerly known as, the Mackay Research Group, to produce the NAFCD Financial Benchmarking Report. This tool provides comprehensive benchmarks and analysis of flooring distributor financial performance. Mackay Research Group's primary objective is to assist small to mid-size distributors achieve robust profitability and financial security. 

 

Caliper
NAFCD has partnered with Caliper, a talent management firm specializing in employee assessment and talent solutions that align with business strategy. The partnership is designed to make personnel decisions more seamless and precision-based for NAFCD members. Members will benefit from discounts on Caliper’s pre-employment assessment tools and other services that guide distributors and manufacturers in developing their workforces. For more information on member benefits, visit www.calipercorp.com/nafcd.

 

Cleveland Research Company
NAFCD is partners with Cleveland Research, a highly respected research firm which focuses on the consumer and industrial sectors with specific work related to building products (residential and non-residential), home centers and industrial distribution. Cleveland Research develops the highly popular NAFCD Quarterly Sales Trend Report.

 

Floor Covering Business to Business Association (fcB2B)
NAFCD is partnering with the Floor Covering Business to Business Association (fcB2B) in an effort to increase the number of flooring distributors sending and receiving electronic purchase orders, invoices and product catalogs from and to both their suppliers as well as their retail customer base. The use of such technology will make distributors more efficient and will lower costs for those flooring distributors who take advantage of the tools.

 

Floor Covering Industry Foundation (FCIF)

The Floor Covering Industry Foundation (FCIF) gets families back on their feet when battling catastrophic injuries, severe disabilities or other life-altering medical crises. This new partnership targets those who have worked in the floor covering industry by providing direct grants for medical care and other basic needs. 

 


Industrial Fleet Management (IFM)
Industrial Fleet Management (IFM), the industry leader in fleet consulting since 1973, offers distributors and suppliers a complimentary and comprehensive analysis of their truck leases returning specific cost savings recommendations. This new partnership leverages IFM’s expertise and experience to implement cost savings for members with their fleet under full service leasing.

 


Institue for Trend Research
NAFCD and partner, the Institute for Trend Research (ITR), have developed a series of customized economic reports produced exclusively for NAFCD members. Delivered four times per year by ITR Senior Economists, the NAFCD Quarterly Economic Trend Report correlates macroeconomic data to specific product categories directly related to the flooring industry.

 


Market Insights, LLC

Market Insights, LLC is an independent marketing and market research consulting firm specializing in forecasts, analysis, market research and consulting focused on the North American flooring industry.


National Association of Wholesale Distributors (NAW)
Through its affiliation with the Washington DC - based National Association of Wholesale Distributors (NAW), NAFCD members are kept informed of all government legislation, which could potentially impact their business.

 

Next Gen Trucking Association (NGT)

Next Gen Trucking Association (NGT) is led by volunteer industry professionals who share the common mission to promote trucking as a positive career choice. Through this partnership, NAFCD members receive education, training and employment opportunities that'll further advance the trucking industry.

 

Nuvo

Nuvo is the fastest trade credit management platform for business-to-business sellers. It helps companies onboard through a branded, digital credit app that collects and verifies customer information while streamlining credit decision workflows with insights from bureaus, banks and trade references.

 

Prokeep
Prokeep is a texting platform designed exclusively for distributors. Prokeep’s platform is a web-based solution that allows customers to text orders, questions, inquiries and photos to a distributor’s counter or sales rep using existing phone lines. The NAFCD-Prokeep agreement provides NAFCD members with education and best practices related to enhancing communication by leveraging technology as well as discounts on Prokeep services. 

  

Savings 4 Members
NAFCD – in partnership with Savings 4 Members – powered by BizUnite, has launched NAFCD’s Savings 4 Members. BizUnite is a supplier of discounted business services aimed at helping small businesses reduce costs and increase profitability. Through this new benefit program, NAFCD members can take advantage of discounted services and cost savings initiatives.

 

SmithBucklin
As a client of the nation's leading association management company, SmithBucklin, NAFCD is managed by a staff team of association management professionals with extensive knowledge and experience in areas such as marketing, finance, membership and event management. NAFCD’s relationship with SmithBucklin facilitates the implementation of best practices, staff efficiency and reduced operating costs. SmithBucklin’s client roster of other trade associations in the wholesale distribution sector and building product industry provides opportunities for collaboration and idea sharing.

 

University of Innovative Distribution (UID)
NAFCD provides members with education designed for all personnel working in the wholesale distribution channel with their partnership through the University of Innovative Distribution (UID). With its concentrated four-day format, UID has helped increase the effectiveness of hundreds of NAFCD member employees.

 

The Workplace Advisors

The Workplace Advisors is staffed by professionals with years of combined experience providing sound people support to clients nation-wide. Their shared core values and expertise in all facets of human resources make them the go-to consultants no matter the HR challenge.

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Calendar

11/4/2025 » 11/6/2025
2025 NAFCD Annual Convention

11/3/2026 » 11/5/2026
2026 NAFCD Annual Convention